The first six months matter most — grassroots campaigns across Angul, Balangir, and Khordha helping mothers and families understand why.
Breastfeeding is one of the most effective ways to provide infants with essential nutrition and protection during early childhood. Exclusive breastfeeding during the first six months of life provides infants with the nourishment they need and supports healthy growth and development. Breastfeeding also contributes to the emotional bond between mother and child.
Social Development Foundation has been conducting awareness campaigns, community meetings, rallies, and educational programmes at the grassroots level in districts including Angul, Balangir, and Khordha in Odisha. These activities focus on helping mothers, families, and communities understand the importance of breastfeeding and appropriate infant feeding practices.
Major Themes Covered
The major themes covered during the programmes include:
- 1The importance of mother's milk for infants.
- 2The nutritional and health benefits of breastfeeding for mothers and babies.
- 3The importance of early initiation of breastfeeding after childbirth.
- 4The role of breastfeeding in supporting the child's immunity and healthy development.
- 5The importance of continued breastfeeding along with appropriate complementary feeding as the child grows.

